Lifestyle

iORA introduces to India PREBIOTICS in Skincare

iORA, a clean and effective beauty brand, now launches its new organic prebiotic range that is powered by superfoods. It is a holistic approach towards achieving healthy glowing skin.

iORA’s founder Anita Golani sought to find formulas that supported the skin’s microbiome. This initiated the creation of thoughtful luxury self-care products that were backed up by Science. iORA’s Prebiotic product range promises a balanced microflora, a stronger skin defense, and reversal of skin damage. Anita Golani also expressed that this range helped her evolve her brand as well.

Skin is often left exposed to environmental toxins and weather changes. Our diet also plays a prominent role by directly affecting our skin’s health. Additionally, as our skin grows old with us, it tends to lose its firmness, fine lines and wrinkles start appearing, and the overall skin barrier becomes weak. All of this makes it prone to infections, faster aging, and diminishing our skin’s microbiome consisting of both the good and bad bacteria. The bad bacteria residing on our skin start acting up when pathogens come in contact with them.

To calm all this down, prebiotic agents can be fed to the good bacteria through your skin. This way, it strengthens up your outer barrier function and repairs skin from within. Prebiotics are extremely efficient to fight against certain allergies, severe acne, and even diseases like rosacea or eczema.

A lot of talk and research is being done on Probiotics while Prebiotics always took a back seat. But now, with iORA’s new launch and hardcore research; Anita Golani valiantly wants people to experience the POWER OF PREBIOTICS. With her newly introduced products, she wishes to provide everyone with clean and improvised self-care. iORA as a brand always focused on ‘Prioritizing Oneself’ and ‘Defining your perfect’. Rather than relying on the atypical beauty standards set by a few impractical heads.

Through Prebiotics, the skin’s natural ecosystem stays healthy and balanced. ALPHAGLUCAN OLIGOSACCHARIDE, SCENEDESMUS RUBESCENS EXTRACT, ESSENTIAL OILS, SUPERFOOD EXTRACTS – are at the core of iORA’s newly discovered philosophy. Apart from these ingredients, Hyaluronic Acid, Natural retinol, Collagen, Microalgae, fructooligosaccharides, amino acids, calcium, etc. are also infused in this product range.

In the age of chemically infused and altered products, iORA rises to BRING THE CHANGE. Since its launch amidst the pandemic, iORA has been putting out products with clean ingredients that are organically sourced, hand-picked to preserve its purity. All its products are Cruelty-Free, 100% Vegan, Paraben-free, Sulphate-free and with recyclable sustainable packaging.

These products are suitable for all skin types as well. Pretty Promising, right?!

The iORA range has easy to use products like Vitamin C Radiant Face Serum, Foaming Face Wash, Day Cream, Sleep Mask, Underarm Serum and Glow Mask.

Available on Amazon, Flipkart, Myntra, Nykaa and https://ioraindia.com/

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